Guides › Video, Image & Voice

Write captions and alt text for your photos

Upload photos and get a ready caption plus accessible alt text for each, so your posts and website work for everyone.

Video, Image & VoiceBeginner5 minAI assistantInstagram
Open the interactive guideBrowse all guides

When to use it

Before posting photos

Step by step

  1. Attach your photos

    Open your AI assistant and attach up to a handful of photos at once.

  2. Ask for both captions and alt text

    Paste this prompt alongside the photos.

    Prompt to copyFor each attached photo, write: 1) alt text under 125 characters that plainly describes what's in it for someone who can't see it (no 'image of', include any visible text); 2) a social caption for [platform] in the voice of [business/you], 30-60 words, with context the photo doesn't show: [details like event, date, place]. Number them to match the photo order. Don't guess people's names or identities.
  3. Add them when posting

    Paste the caption as usual. On Instagram, alt text is found under the advanced settings when posting, or by editing a post; on websites, it's the image description field.

What you get

Photo 1 alt text: 'Three volunteers in green aprons sorting tins at a long table in a church hall.' Caption: 'Saturday's food bank sort was our busiest yet: 240 parcels packed in three hours. Thank you to everyone who came along.'

Tips

More Video, Image & Voice guides